In 2003, Firebrand Group CEO Jeremy Goldman created the branding system for Mobileye, a young Israeli startup. A decade later, it went public; in 2017, it was acquired by Intel for $15 Billion.

While the core Mobileye team deserves all the credit, it has been a tremendous honor for Firebrand to be a part of their success. The branding that carried them through their earliest stages was able to stay with them through their significant exit, and it’s been a very gratifying ride!

For more details, refer to the official press release below:

 

[pdf]http://firebrandgroup.wpengine.com/wp-content/uploads/2017/03/MBLY-Intel-to-Acquire-Mobileye.pdf[/pdf]